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Successful Email Marketing Strategies for Black-Owned Businesses [+ Examples]

Email marketing remains one of the most effective tools for black-owned businesses to connect with their audience, foster loyalty, and drive sales. In this article, we will explore various successful email marketing strategies that can significantly enhance your business outreach and provide concrete examples to illustrate their effectiveness. 1. Segmentation and Personalization One of the…

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Things I Want to See in a Sales Candidate, According to Meet Recruiting’s Head of Global Talent Acquisition

When it comes to hiring the perfect sales candidate, Meet Recruiting’s Head of Global Talent Acquisition has a clear vision of what traits and skills make a candidate stand out. This article will explore these key attributes one by one, ensuring you know what is truly valued in the highly competitive field of sales. Exceptional…

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Third-Party Cookie Alternatives Marketers Are Already Using [New Data]

The digital marketing landscape is rapidly evolving, especially with the phasing out of third-party cookies. Marketers must now adapt to new methods to track and engage with their audience. This article explores the latest third-party cookie alternatives that marketers are already implementing, backed by new data. Contextual Advertising Contextual advertising is swiftly becoming a preferred…

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